There is a hashtag, social media/viral challenge thing floating around called #HoldACanOfCokeWithYourBoobsChallenge. The jist of the “challenge” is for women to post a picture of a can of coke wedged in their cleavage. The viral sensation somehow morphed into a campaign to raise awareness for breast cancer? According to BUZZFEED, that is nowhere near the truth. The “challenge” was invented by an adult entertainment company as a joke, and the internet took it from there.
Amiee Fletcher is a32-year old woman battling cancer. When she saw this challenge floating around social media she went WTF?
Talking to Buzzfeed News she said, “Breast cancer is not fun and sexy. (…) The treatment is gruelling… It’s not glamorous and why people decide to take photos of the part of the body that breast cancer destroys is beyond me.”
Here is here answer to the #HoldACanOfCokeWithYourBoobsChallnge.
— Aimee Fletcher (@aimeefletch82) June 4, 2015