Cruisin’ for a Cause Day unites A&W’s Canadian Cruisin’ history and delicious burgers with the Multiple Sclerosis Society of Canada’s goal to find a cure for Multiple Sclerosis, an ailment that affects Canadians at a significantly higher rate than average. Our goal on Cruisin’ for a Cause Day is to raise the most funds we can to help End MS in Canada and worldwide.

In 2011, Cruisin’ for a Cause raised over a million dollars for the MS Society of Canada, making it the largest single fundraising event in support of Ending MS in Canada. We expect this year’s Cruisin’ for a Cause to be bigger and better.

You can find contests, prizes, music, dunk tanks, root beer chugging, and beautiful classic cars. You might even spot The Great A&W Root Bear! Come out to an A&W near you on August 23rd to join in on our festivities, and help us end an illness that affects so many Canadians every day.